Tuesday, December 20, 2011

NBC to Stream Super Bowl Live For the First Time in the United States

NBC and the NFL have announced that Super Bowl XLVI, the Pro Bowl, and the network’s two Wild Card Playoff games will be streamed live to computers in the United States. This is the first time the NFL post season will be available to live viewing online.

NBC Postseason Extra will provide the streaming on NBC Sports.com and NFL.com. Streaming of the games will also be made available on the NFL Mobile app on Verizon.

“We are pleased to work with our partners NBC and Verizon to bring our fans more ways to watch their favorite sport during their favorite time of the year,” said Hans Schroeder, NFL Senior Vice President of Media Strategy and Development in a press release.

“With a heritage of streaming live NFL games since 2008, we are especially excited to now bring our unique and innovative SNF Extra video experience to the NFL Playoffs, Pro Bowl, and Super Bowl,” said Rick Cordella, Vice President & General Manager, NBC Sports Digital Media. “By adding multiple camera angles, HD-quality video, DVR controls along with social interactivity, our online streaming represents a compelling, second-screen experience that nicely complements NBC’s on-air presentation.”

The service will be implemented on January 7th as NBC provides coverage of two Wild Card playoff games.

http://sportsmediajournal.com/

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