FROM THE MORNING CALL
Via All-Star Basketball Classic announces lead sponsor
Via of the Lehigh Valley has announced that First Niagara Financial Group has returned for a fourth year as lead sponsor for the Via All-Star Basketball Classic.
New for this year, the Via All-Star Awards Banquet will be held at the Sands Event Center in Bethlehem.
The Via All-Star Basketball Classic also announced major sponsorship support from the Greater Lehigh Valley Auto Dealers Association. The Via Basketball Clinic for Kids with Special Needs, the Lehigh Valley High School Basketball Hall of Fame Clinic and the Via Youth All-Star Games will be presented by the Greater Lehigh Valley Auto Dealers Association
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