Thursday, August 01, 2013

Fox Secures More NASCAR Races, Extends Rights Deal

http://sportsmediajournal.com


Fox Sports and NASCAR announced today that they have extended the network’s deal to cover NASCAR races tow years until 2024.  In return Fox Sports will telecast three additional NASCAR Sprint Cup races and 14 NASCAR Nationwide Series events, beginning in 2015.
Financial terms of the deal were not disclosed however Sports Business Daily is reporting that FOX and NBC combined will pay $8.2 billion for NASCAR TV rights from 2015 through 2024.
“FOX Sports has been an outstanding partner for NASCAR and we could not be more pleased with the additional commitment they are making to our sport and the fans,” said NASCAR Chairman and CEO Brian France. “FOX Sports has delivered for our fans a number of innovations that have changed how our sport is presented, and our entire industry has now come to expect excellence from NASCAR on FOX. We believe this new agreement underscores our shared commitment to the fans over the next decade.”
“FOX Sports is now the exclusive home of NASCAR, the most popular racing series in America, for the first five months of every season through 2024,” said FOX Sports Co-Presidents and COOs Randy Freer and Eric Shanks. “The NASCAR Nationwide Series is second only to NASCAR Sprint Cup as the most-watched form of auto racing in the country. FOX Sports now owns the sport every weekend from Speedweeks and the Daytona 500 through June, and we expect these events to provide significant viewership for FOX Sports 1. The addition of Nationwide to the 1,100 hours of original motorsports programming already scheduled clearly puts FOX Sports at the front of the race to serve motorsports fans in the U.S.”
“We obviously are excited to extend our relationship with FOX Sports with a good balance of racing on the FOX Network,” said NASCAR VP of Broadcasting and Productions Steve Herbst. “NASCAR on FOX has been very popular with NASCAR fans everywhere and we believe its expanded schedule will strengthen its relationship with the fans and provide the sport with many opportunities to cross-promote and grow our combined audiences.”
Here is a breakdown of the NASCAR Races to be televised by Fox Sports beginning in 2015:
Summary of FOX Sports’ Exclusive Rights (2015-2024):
  • ·         First 16 NASCAR Sprint Cup Series points races of each season, including the Daytona 500
o    Nine on FOX Sports and seven on FOX Sports 1
  • ·         First 14 NASCAR Nationwide Series points races of each season
o    Fourteen races on FOX Sports 1
  • ·         NASCAR Sprint Unlimited, Budweiser Duel and NASCAR Sprint All-Star Race
  • ·         All NASCAR Camping World Truck Series races

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