Monday, February 04, 2013

The Numbers Are In…Super Bowl Audience Not An All-Time High

http://sportsmediajournal.com/ The most anticipated sports viewership numbers of the year are starting to come in…and the consensus looks like Super Bowl XLVII will not break any records. Here are the numbers direct from CBS PR: CBS SPORTS’ COVERAGE OF SUPER BOWL XLVII IS THIRD MOST-WATCHED PROGRAM IN TELEVISION HISTORY AND SECOND-HIGHEST RATED SUPER BOWL IN 27 YEARS Average of 108.41 Million Watch Baltimore Win Super Bowl XLVII Network Garners Fast National Household Rating/Share of 46.3/69 The CBS Television Network’s coverage of Super Bowl XLVII featuring the BALTIMORE RAVENS’ 34-31 win over the SAN FRANCISCO 49ers’ on Sunday, Feb 3 (6:32-8:41 and 9:11-10:47 PM, ET) was watched by a Nielsen estimated average of 108.41 million viewers, making it the third most-watched program in television history (Super Bowl XLVI – 111.3 million; Super Bowl XLV – 111.0 million). CBS Sports’ coverage of Super Bowl XLVII earned an average fast national household rating/share of46.3/69 (47.0/71; N.Y. Giants-New England; Super Bowl XLVI), making it the second highest-rated Super Bowl in 27 years (1/26/86; 48.3/70; Chicago-New England). Last night’s Super Bowl HH rating/share peaked at a 50.7/73 with an average of 113.92 million viewersfrom 10:30-10:47 PM, ET.

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