Wednesday, September 12, 2012
Fox Sports/Oklahoma Reach Multimedia Programming Deal
http://sportsmediajournal.com/
Fox Sports announced today that it has reached a deal with the University of Oklahoma to produce Sooner Sports TV, a multi-platform network that provides for immediate and wide distribution of at least 1,000 hours of Sooner sports programming annually.
Fox plans to distribute over 1000 hours of Oklahoma sports programming a year on a variety of FOX Sports outlets, including FOX Sports Oklahoma, FOX Sports Southwest, and FOX College Sports. The initiative debuted on September 1st.
Sooner Sports TV is being distributed to Fox Sports Networks reaching approximately 9 million TV homes serving Oklahoma, Texas, Arkansas, and Louisiana. Outside of this region, select programming will be made available nationally, either on Fox College Sports (FCS) via cable providers or on outer market regional sports packages offered by satellite providers.
The agreement also allows Fox to produce online-only content not televised on the Fox Sports networks.
Here are some of the highlights of what Sooner Sports TV fans can expect:
Sports Events
· Football: encore presentations of Oklahoma games originally televised on Fox and other networks, as well as the annual Spring Game
· Men’s Basketball: approximately eight exclusive Sooner games per season, plus select encores
· Women’s Basketball: select exclusive games, plus encores
· Olympic Sports – exclusive events and encores of select events, including baseball, softball, volleyball, wrestling, soccer, and men’s and women’s gymnastics
Original Programming and Studio Shows
OU Football Press Conference
OU – Review (weekly encore)
Sooner Football with Bob Stoops
Sooner Sports Game Day (pregame show)
Sooner Sports Overtime (postgame show – home games only)
Sooner Sports Pad
Coach’s Corner
Sooner Sports Talk
Sooner Basketball with Sherri Coale
Sooner Hoops with Lon Kruger
Rounding Third (baseball/softball)
Sooner Sports Weekly (spring sports)
“The programming agreement between the University of Oklahoma and FOX Sports marks the beginning of a terrific opportunity to engage our entire university community in athletic, academic, and cultural events all across our campus,” said OU President David L. Boren. ”By providing unprecedented access to many areas of our university, millions of people across our state and nation will be able to see all of the truly great developments happening at OU.”
“We’re excited about our new partnership with one of the preeminent collegiate athletics programs in the country,” said FOX Sports Southwest Senior Vice President/General Manager Jon Heidtke. “We look forward to showcasing OU programming to Sooner fans not only in Oklahoma but across the Southwest region on all of our distribution platforms. OU is one of the most storied athletics programs in the nation and having access to the vast and never before seen archival footage from the Sooners’ proud past will be fascinating to all college football fans. We’re confident Sooner fans will enjoy the wide assortment of programming we have planned and the exposure it will bring to their university.”
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