CBS/Turner Garners Its NCAA Tournament Highest Viewership in 21 Years

http://fangsbites.com/2014/03/cbsturner-garners-its-ncaa-tournament-highest-viewership-in-21-years/

Executives at the CBS and Turner Sports headquarters in New York and Atlanta must be doing backflips and handstands over the numbers for the NCAA Tournament.

Through Sunday, the Tournament has averaged 9.8 million viewers. That’s the highest viewership since 1993. The average rating is 6.2 with a 13 share and that’s tied with last year’s rating.