Sunday, March 03, 2013

TV NEWS ON MARCH 3

http://blog.sitcomsonline.com/2013/03/week-23-tv-ratings-and-analysis-how.html

2012-13 Week 23 TV Ratings (first four nights, Mon-Thu): 

Households: #1. CBS 6.9 rating/10.9 share; #2. Fox 5.8/8.9; #3. ABC 4.3/6.8; #4. NBC 2.7/4.3; #5. The CW 0.9/1.4
Total Viewers: #1. CBS 10.74 million; #2. Fox 9.52 million; #3. ABC 6.54 million; #4. NBC 4.09 million; #5. The CW 1.36 million.
Adults 18-49: #1. Fox 3.0 rating/8.3 share; #2. CBS 2.4/6.7; #3. ABC 1.9/5.2; #4. NBC 1.4/3.8; #5. The CW 0.5/1.4

Week 23 (Feb. 25-March 3) Analysis: February sweeps is already over after Wednesday, so now repeats are more common and started on Thursday. Through the first four nights, CBS has the lead in HH/total viewers, while Fox is on top in adults 18-49, like previous week. CBS is in second place in 18-49, followed by ABC, then NBC is a very distant fourth. Fox is second in HH/viewers, followed by ABC. Then NBC is a distant fourth and it continues to be a long winter for them. It's basically similar to previous week, until ABC's Oscars propelled them to win week 22. When the week is done, Fox will hang on and take the week in 18-49. More on that later. As for last week, week 22, ABC took home first in adults 18-49 thanks to a big performance by The Oscars (13.0/31 18-49 rating/share). Fox was a distant second, while CBS was only a tenth behind Fox. NBC was way back there once again. Among total viewers, it was of course ABC on top easily over CBS and Fox. And NBC was way back behind in fourth.

Monday saw ABC outright take the night over declining CBS. Starting with ABC, a two-hour The Bachelor from 8-10pm did 9.23 million and a 2.9 18-49 rating, which is down just a tenth in 18-49 from previous week's season high. The Women Tell All special is tomorrow night then the finale next Monday. At 10pm, Castle was new with the conclusion of the big 2-part episode and did 10.77 million and a 2.3 18-49 rating, on par in 18-49 with previous week's season high. For NBC, they had a two-hour The Biggest Loser from 8-10pm doing 5.75 million and a 2.2 18-49 rating, which is again up a tenth in 18-49 from previous week. It's done OK, nothing special. At 10pm, week eight of new drama dud Deception didn't do much with 3.28 million and a 1.2 18-49 rating, which was again on par in 18-49 with previous week. CBS was all-new with its comedies, as a new How I Met Your Mother did 8.59 million and a 3.3 18-49 rating, which was down a tenth in 18-49 from previous week. A new Rules of Engagement at 8:30pm did 7.89 million and a 2.7 18-49 rating, which is solid but down two tenths in 18-49 from previous week. At 9pm, a new 2 Broke Girls followed with 10.41 million and a 3.3 18-49 rating, down two tenths in 18-49 from previous week and not nearly as strong as a CBS Monday anchor should be...it couldn't even top the block. Next, a new Mike & Molly did 9.79 million and a 2.7 18-49 rating, down an alarming five tenths in 18-49 week-to-week. A repeat of Hawaii Five-0 at 10pm did 6.48 million and a 1.4 18-49 rating, as if you recall, CBS wasted an episode after the AFC Championship Game in late January. Fox aired an all-new episode of Bones at 8 and it did 8.77 million and a 2.3 18-49 rating, which was up a tenth in 18-49 from previous week. At 9pm, week six (already?) of new drama The Following at 9pm did 8.58 million and a 2.8 18-49 rating, which was down a tenth in 18-49 from previous week. It'll be definitely back next season. The CW aired week seven of The Carrie Diaries at 8 and did 1.00 million and a 0.4 18-49 rating, which is on par in 18-49 with previous week's series low.  At 9, 90210 was new and did only 0.58 million and a 0.3 18-49 rating, up a tenth from previous week's series low. The show has been canceled and will end in May.

No comments: