NFL Releases Additional Viewership Numbers

http://sportsmediajournal.com/ On the heels of its largest event of the year, the Super Bowl, the NFL yesterday released more data which proves its product to be the most popular event on television. Here is some of what was released from NFL PR: Since Sept. 1, 2010, NFL games have accounted for the majority of television’s most-watched shows, including: · 55 percent of all TV shows averaging 20 million viewers* · 70 percent of all TV shows averaging 30 million viewers* · 92 percent of all TV shows averaging 40 million viewers * *based on live + same day viewership (minimum show length: 30 minutes) From Sept. 1, 2010 through January 27, 2013, NFL games accounted for 135 of the 247 TV shows (55 percent) reaching at least 20 million average viewers, according to live + same day viewership information provided by The Nielsen Company. Following is a full breakdown: 247 shows reached at least 20 million average viewers: 135 NFL games (103 regular season games & 32 postseason games) 39 American Idol 18 London Summer Olympics 18 Dancing with the Stars 11 NCIS episodes 5 College football games (including 3 BCS National Championship Games) 3 Macy’s Thanksgiving Day Parades 2 Post-Super Bowl entertainment programs (The Voice & Glee) 2 Academy Awards 2 Academy Awards Red Carpet Shows 2 Grammys 2 NCAA Championship Men’s Basketball Games 2 World Series games (2011) 2 Two and a Half Men episodes 2 New Year’s Rockin Eve shows 1 Big Bang Theory episode 1 NBA Finals game (2011) 43 shows reached at least 30 million average viewers: 30 NFL games (24 postseason games & 6 regular-season games) 9 London Summer Olympics 2 Academy Awards 1 Grammys 1 Post-Super Bowl entertainment program (The Voice) 12 shows reached at least 40 million average viewers: 11 NFL games (all postseason games) 1 London Sumer Olympics (Opening Ceremony)