2012-13 Week 27 TV Ratings (first four nights, Mon-Thu):
Households: N/A
Total Viewers: N/A.
Adults 18-49: N/A
Total Viewers: N/A.
Adults 18-49: N/A
Week 27 (March 25-31) Analysis: NBC is back on the map thanks to one show, The Voice. It came back strong and gave them a Monday win and made NBC competitive on Tuesday. We don't have the final first four night network averages, but we can project CBS has the lead in HH/total viewers, while NBC is probably on top in adults 18-49. CBS is probably very a close second place in 18-49, followed very closely by Fox and then ABC. In HH/viewers, ABC is probably second behind CBS, while NBC is a likely third. And Fox is probably a competitive fourth, even with Idol. When the week is done, CBS should come back and take the week in 18-49 again, thanks to NCAA. CBS will also take total viewers for sure. More on that later. As for the previous week, week 26, CBS edged Fox for first in adults 18-49 with 2.1 rating, compared to a 1.9 for Fox. ABC was right behind Fox with a 1.8. NBC was way back there once again in fourth with just a 1.2 18-49 rating. Among total viewers, it was of course CBS on top easily over second place ABC and third place Fox. And NBC was way back behind in fourth, like every week since January. Saving grace The Voice has arrived in week 27, though.
Monday saw NBC come back to life after hibernating in the winter. But first, ABC started with a two-hour Dancing with the Stars from 8-10pm and did 14.47 million and a 2.4 18-49 rating, which is down eight tenths in 18-49 from previous week's season's debut. That was expected with the NBC competing reality premiering, the ABC series was up from week two in the fall, though. Then Castle was all-new at 10 and did a big 10.57 million and a 2.1 18-49 rating, down just a tenth in 18-49 from previous week. Episode #100 tomorrow night! For NBC, they had the two-hour The Voiceseason premiere from 8-10pm that did 13.64 million and a 4.8 18-49 rating, which is up from its fall launch on Sept. 10, 2012 and up 2.1 points in 18-49 from previous week's Loser finale. A strong start. At 10pm, the return of Revolution did 7.03 million and a 2.6 18-49 rating, good for first thanks to the lead-in. It's solid but not a big hit. CBS was all-new with its comedies, as a new How I Met Your Mother did 6.99 million and a 2.7 18-49 rating, which was down three tenths in 18-49 from previous week. A new Rules of Engagement at 8:30pm did 6.3 million and a 2.2 18-49 rating, which is down a tenth in 18-49 from previous week. I think that's low and could be better. At 9pm, a new 2 Broke Girls followed with 8.76 million and a 3.0 18-49 rating, up two tenths in 18-49 actually from previous week's series low. I thought it would have been down again. Next, a new Mike & Molly did 8.99 million and a 2.6 18-49 rating, also up two tenths in 18-49 from previous week's series low. A new Hawaii Five-0 at 10pm did 8.61 million and a 2.1 18-49 rating, on par in 18-49 with previous week. All three 10pm dramas did well for 10pm. Fox aired a news Bones at 8 and it did 6.96 million and a 1.9 18-49 rating, down two tenths in 18-49 from previous week. At 9pm, week ten of new drama The Following at 9pm did 6.66 million and a 2.3 18-49 rating, which is down two tenths in 18-49 from previous week for a series low. A little concerning, but solid even with all of this competition. The CW aired week eleven of The Carrie Diaries at 8 and did 0.83 million and a 0.4 18-49 rating, which is again on par in 18-49 with previous week. Should do better. At 9, 90210 was preempted for a Hart of Dixie repeat that did 0.42 million and a 0.1 18-49 rating, down a tenth in 18-49 from previous week's repeat. A 0.1 is terrible, repeat or not.
Monday saw NBC come back to life after hibernating in the winter. But first, ABC started with a two-hour Dancing with the Stars from 8-10pm and did 14.47 million and a 2.4 18-49 rating, which is down eight tenths in 18-49 from previous week's season's debut. That was expected with the NBC competing reality premiering, the ABC series was up from week two in the fall, though. Then Castle was all-new at 10 and did a big 10.57 million and a 2.1 18-49 rating, down just a tenth in 18-49 from previous week. Episode #100 tomorrow night! For NBC, they had the two-hour The Voiceseason premiere from 8-10pm that did 13.64 million and a 4.8 18-49 rating, which is up from its fall launch on Sept. 10, 2012 and up 2.1 points in 18-49 from previous week's Loser finale. A strong start. At 10pm, the return of Revolution did 7.03 million and a 2.6 18-49 rating, good for first thanks to the lead-in. It's solid but not a big hit. CBS was all-new with its comedies, as a new How I Met Your Mother did 6.99 million and a 2.7 18-49 rating, which was down three tenths in 18-49 from previous week. A new Rules of Engagement at 8:30pm did 6.3 million and a 2.2 18-49 rating, which is down a tenth in 18-49 from previous week. I think that's low and could be better. At 9pm, a new 2 Broke Girls followed with 8.76 million and a 3.0 18-49 rating, up two tenths in 18-49 actually from previous week's series low. I thought it would have been down again. Next, a new Mike & Molly did 8.99 million and a 2.6 18-49 rating, also up two tenths in 18-49 from previous week's series low. A new Hawaii Five-0 at 10pm did 8.61 million and a 2.1 18-49 rating, on par in 18-49 with previous week. All three 10pm dramas did well for 10pm. Fox aired a news Bones at 8 and it did 6.96 million and a 1.9 18-49 rating, down two tenths in 18-49 from previous week. At 9pm, week ten of new drama The Following at 9pm did 6.66 million and a 2.3 18-49 rating, which is down two tenths in 18-49 from previous week for a series low. A little concerning, but solid even with all of this competition. The CW aired week eleven of The Carrie Diaries at 8 and did 0.83 million and a 0.4 18-49 rating, which is again on par in 18-49 with previous week. Should do better. At 9, 90210 was preempted for a Hart of Dixie repeat that did 0.42 million and a 0.1 18-49 rating, down a tenth in 18-49 from previous week's repeat. A 0.1 is terrible, repeat or not.
